The Ben Franklin Approach to UK Housing in September 2020

Brett Alegre-Wood
September 30, 2020

Where does the uK housing stand 6 months into a pandemic

Taking the Pros and the Cons and whichever has more that is the side you go for. I am really optimistic about the UK Housing.

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Back in my day when I was a salesman and I used to sit there and you know learn all sales closing techniques and things like that and one of the things you used to be called was the Ben Fanklin approach all right or the Ben Franklin close. Which is where you take the pros and the cons and whichever has more that's the side you go for.

All right now funnily enough I didn't actually plan it this way but it's come out on five on pro and four on that look I'm sure there's hundreds of more things that I can come out and the reality is my I'm reasonably optimistic for the UK. I think the US has got a lot of pain to go through and I think that's going to be a real challenge for them but anyway we can talk about that you know at length no doubt.

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But look I think that the interesting thing for me you know for this whole game here is the house price surge in all this we'll go into that a little bit more but I think the pros there was a house price surge people have confidence part of that is the confidence because of the March stamp duty relief so you know a lot more people aren't paying and that really has stimulated the lower end of the market which is a good thing okay you got pent-up demand you know austerity for you know 10 years, Brexit followed there for three years you know really suppressed the market and I think when you look at that when you start realising actually that suppression of the market really was a real thing that's one of the reasons why we've had this bounce back okay government willingness to support programs affordable housing 12.2 billion yeah of which I think seven billion is going to go into new homes.

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So there's you know there's some good stuff there and they're relaxing and planning and building you know at the end of the day and this is the trickle down and I'll talk about this you know soon but the other side is you know second wave and lockdowns could really hamper everything we just can't say i know everyone says that everything has a second wave but we just don't know that okay unemployment for low-end you know you've got inflation deflation stagnation all these sort of things and the US dollar dependence you know and possible move away from dependents because a lot of countries now are deciding that may not be so just looking at that you know this is a good way to approach the whole thing.

Video Transcription

Back in my day when I was a salesman and I used to sit there and you know learn all sales closing techniques and things like that and one of the things you used to be called was the Ben Fanklin approach all right or the Ben Franklin close. Which is where you take the pros and the cons and whichever has more that's the side you go for. All right now funnily enough I didn't actually plan it this way but it's come out on five on pro and four on that look I'm sure there's hundreds of more things that I can come out and the reality is my I'm reasonably optimistic for the UK. I think the US has got a lot of pain to go through and I think that's going to be a real challenge for them but anyway we can talk about that you know at length no doubt. But look I think that the interesting thing for me you know for this whole game here is the house price surge in all this we'll go into that a little bit more but I think the pros there was a house price surge people have confidence part of that is the confidence because of the March stamp duty relief so you know a lot more people aren't paying and that really has stimulated the lower end of the market which is a good thing okay you got pent-up demand you know austerity for you know 10 years, Brexit followed there for three years you know really suppressed the market and I think when you look at that when you start realising actually that suppression of the market really was a real thing that's one of the reasons why we've had this bounce back okay government willingness to support programs affordable housing 12.2 billion yeah of which I think seven billion is going to go into new homes. So there's you know there's some good stuff there and they're relaxing and planning and building you know at the end of the day and this is the trickle down and I'll talk about this you know soon but the other side is you know second wave and lockdowns could really hamper everything we just can't say i know everyone says that everything has a second wave but we just don't know that okay unemployment for low-end you know you've got inflation deflation stagnation all these sort of things and the US dollar dependence you know and possible move away from dependents because a lot of countries now are deciding that may not be so just looking at that you know this is a good way to approach the whole thing.


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